Wednesday, August 10, 2016
The empire strikes again
But I couldn't resist because this Forbes story tells how Shazam's "empire" keeps growing. I didn't even know Shazam had an empire. But the music app has apparently spawned a company that's valued at $1 billion even though it never makes any money. (Doesn't that sound familiar in the online world?)
As a faux tweet and the linked story mention, the app has also spawned an upcoming game show on Fox from semi-legendary producer Mark Burnett. Beat Shazam sounds like a app-y Name That Tune, where contestants play against each other to, well, name a tune, and then play against the high and mighty Shazam itself.
Other than the basic premise, nobody's offering many details about the show. No debut date, no host, not much of anything. Fox just cancelled Burnett's dating epic Coupled, but they seem to like this game show idea of his. Or maybe they're just buying into the Shazam empire.