Tuesday, August 2, 2016

Ratings: bad week for the soulmates

The week of July 18-24 was rough on the Sony soulmates, which often got preempted by the GOP convention. Alex hit a new season low, in fact. But Steve continued to lead all of syndication. TV News Check has the household ratings...

Family Feud 7.0 - flat
Wheel of Fortune 5.3 - down five ticks
Jeopardy 5.0 - down six ticks to the new season low
Celebrity Name Game 1.2 - down a tick, it finally changes but not for the better
Millionaire 1.2 - flat

There's an intriguing note from the linked story about syndie tryout Page Six TV. "The show's [Page Six TV's] best market was Atlanta, where it grew 23% in its second week to a 2.7 rating/5 share in households on WAGA, beating syndication veterans Family Feud and Big Bang Theory by 59% and 69% head-to-head."

It's only one market and the tryout didn't do nearly as well in other cities. But this note means that the particular run of Family Feud opposite Page Six got a 1.7 household rating in Atlanta.

As I've often commented, Feud's ratings are the sum of all its daily runs, up to four a day in some markets. The individual runs don't produce anything close to the 7.0 household rating listed this week. Wheel of Fortune, on the famous other hand, only gets one daily run. It really is an unfair comparison.

The weather was hot in July (duh) and so was GSN. 460K/307K/458K viewers prime time/total day/extended prime time. The network ranked 33rd, 31st and 32nd in the windows.

3 comments:

  1. Do you think the market is showing favoritism towards Family Feud?

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    Replies
    1. It's just the way Nielsen does the ratings for syndie shows nowadays. All the daily runs of a show get added into the published rating. Nielsen made this change back in 2010.

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  2. Ratings will likely get worse for the month of August until the new seasons begin for everyone in September

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