
Douglas has unleashed his biggest bounty of GSN
viewership numbers yet, a whopping three weeks plus a couple days covering November 22 through December 14. Piling up my usual notes for each week would make a real long blog post, even longer than this one. So I'll just summarize and hand-wave, based mostly on comments I've already posted on the GSN Classics board...
GSN's extraordinary run in November continued for the final week of the month, with 380K/313K prime time/total day averages. It was a very good month for our little game show network.
In particular, don't be amazed if relatively recent
Wheel of Fortune eps pop up on GSN, no matter how much they cost. The WoF marathon on Black Friday was a tremendous success, averaging 370K for six daytime hours with three eps scoring 500K+. Such huge 500K and 600K numbers are virtually unknown in the 9:00 AM-3:00 PM daytime window.
Maybe this shouldn't be a surprise for what is, after all, the most-watched game show in the country. Especially when you program episodes that look a lot like the current first-run eps.
In December things show signs of returning to more normal levels, although the numbers are still very acceptable by the network's usual standards. The first two weeks scored 359K/282K and 328K/271K prime time/total day averages. Not bad at all but not like the bodacious November totals. After all, GSN loaded up with new originals and acquisitions in November.
Mercilessly abused
Lingo is getting too much of a workout five times a day. The show has proven enormously resistant to savage rerun abuse - the 3:00 PM hour continued to perform very well with a 331K average for the December 6-10 week. But there are limits to everything.
I wouldn't be stunned to see an hour of recent-as-they-can-get
Wheel of Fortune eps at noon one of these days, if GSN can swing the deal with Sony. On Black Friday WoF averaged 353K for the noon hour. Wow.
1990s WoF never did great numbers on GSN. It didn't bomb, either, generally got low-to-mid 200Ks. But nothing like the Black Friday eps. GSN should just gulp and pay whatever Sony wants for recent seasons. And I mean very recent. Like the previous couple years with the million-dollar win and such. That would be the biggest ratings bonanza they could get for daytime, except for that other show on CBS and we all know about that problem.
By the way, during that last week in November
Lingo averaged 257K for the noon hour, actually up from the 208K lead-in for the 11:00 AM hour. Not bad at all, but the show can't take a five-a-day pounding indefinitely. Come on, GSN, have a little mercy and at least trim one of the runs.
The first-run numbers for GSN's
1 vs. 100 remake at 7:00 PM in the last couple weeks: Dec 6-12 339K and Dec 13-14 418K. Not so long ago that would have been pretty good, but it does seem a little peaked compared to the four musketeers:
Baggage,
Newlywed Game, Karn
Feud and O'Hurley
Feud. Those four shows are basically carrying the network - they accounted for all of the top ten in the latest week - admittedly with some help from elsewhere.
As for
1 vs. 100's ultimate fate, it depends on the comparisons GSN uses for the show. Carnie got the heave-ho because she didn't perform so swell compared to
Baggage, or at least that's what a few web stories said. But
1 vs. 100's numbers are hardly awful by GSN historical standards in the access hour. We'll see. My guess is that coaxing Saget into hosting a second season would do wonders for the ratings.
If GSN can't bring themselves to renew
Lingo, they might think about
Chain Reaction. Lane and friends always deliver 300K+ averages in the afternoon, with occasional eps over 400K. For a show with little more than a hundred much-abused episodes, that's remarkable.
I was hoping for some numbers on the B&W shows, but for some odd reason the 3:00 AM hour is missing from the last couple days (and a few other days).
Finally, let's just hope Dawson
Feud benefits from the new
Match Game lead-in. The 9:00 AM numbers are embarrassing - no, it's not Dawson's fault, just the infomercials - and no doubt account for GSN trying
something, anything in the 8:00 AM hour.